16 AI Prompts Every SEO Agency Should Be Using -

AI is rapidly transforming how SEO agencies work—speeding up research, improving content creation, and making technical tasks more efficient. But the real advantage isn’t just using AI—it’s knowing how to prompt it effectively. With the right inputs, AI can help you generate smarter strategies, stronger content, and better client outcomes in a fraction of the time.

These aren’t just tools for automation—they’re tools for growth. Whether you’re developing a content calendar, writing meta descriptions, or crafting outreach emails, well-crafted prompts can help you do it faster and often better. You don’t need to be a prompt engineering expert—you just need a solid starting point.

Below are 16 practical AI prompts every SEO agency should have in their toolkit. Each one is designed to tackle a specific SEO task, with a ready-to-use prompt included. Copy, paste, and start saving time immediately.

1. Content Brief Generator

What it does: Generates detailed briefs for SEO-friendly blog posts.
Prompt:

Create a detailed content brief targeting the keyword ’email marketing tips.’ Include headings, suggested word count, search intent, internal linking suggestions, and a meta description.

2. Keyword Clustering

What it does: Groups keywords into topical clusters for better content planning.
Prompt:

Group the following keywords into topic clusters: [keyword list]. Suggest primary blog post topics for each cluster.

3. Schema Markup Generator

What it does: Creates structured JSON-LD schema for rich results.
Prompt:

Generate schema markup (JSON-LD) for a local coffee shop in Seattle, WA, including reviews, opening hours, and contact information.

4. Title & Meta Description Writer

What it does: Crafts SEO-friendly and click-worthy titles and meta descriptions.
Prompt:

Provide 5 SEO-optimized title tags and meta descriptions for a page about ‘affordable web hosting’. Titles should be under 60 characters, descriptions under 160.

5. Competitor Content Gap Analysis

What it does: Identifies valuable content topics competitors have but you don’t.
Prompt:

Based on [competitor URL], list 10 blog topics they cover that [your domain] does not, and suggest improved angles for us.

6. FAQ Schema Generator

What it does: Writes FAQs and generates structured FAQ schema.
Prompt:

Write 3 FAQ questions and answers for a landing page about ‘PPC advertising’, including JSON-LD schema markup.

7. Internal Link Suggestions

What it does: Suggests optimal internal linking opportunities for new content.
Prompt:

Suggest 5 existing blog posts we should internally link from our new article ‘LinkedIn marketing strategies’ using the following blog post titles: [existing titles].

8. SERP Feature Targeting Suggestions

What it does: Crafts content designed to win featured snippets.
Prompt:

For the keyword ‘best time to post on Instagram’, write a snippet-friendly paragraph suitable for a featured snippet on Google.

9. Client SEO Summary Report Writer

What it does: Quickly drafts clear monthly SEO performance summaries for clients.
Prompt:

Write a concise, friendly SEO performance summary for a client with these stats: 30% increase in organic traffic, 8 new backlinks, and 4 blog posts published this month.

10. AI Content Detector Avoidance

What it does: Rewrites AI-generated text to appear more naturally human-written.
Prompt:

Rewrite the following content paragraph to feel more natural and conversational while keeping SEO keywords intact: [paste paragraph].

11. Blog Post Title Brainstormer

What it does: Generates SEO-friendly, engaging blog post titles.
Prompt:

Suggest 10 click-worthy and SEO-optimized blog post titles targeting the keyword ‘content marketing trends.’

12. Topical Authority Builder

What it does: Provides a structured plan to build topical authority on a subject.
Prompt:

Develop a topical authority content strategy for the topic ‘green energy.’ Include pillar articles and supporting posts.

13. Link Outreach Email Writer

What it does: Crafts effective emails to secure backlinks.
Prompt:

Write a brief, friendly outreach email to request a backlink from a relevant industry blogger to our ‘guide on ecommerce SEO.’

14. Local SEO Landing Page Writer

What it does: Quickly drafts SEO-optimized landing pages for local businesses.
Prompt:

Write an SEO-optimized landing page for an HVAC business in Boston. Include keywords, services overview, testimonials, and a clear CTA.

15. Alt Text Generator for Images

What it does: Creates SEO-friendly descriptive alt texts for images.
Prompt:

Generate descriptive alt text for the following image file names: hvac-technician.jpg, thermostat-installation.jpg, air-conditioning-repair.jpg.

16. Content Refresh Optimizer

What it does: Suggests improvements to update old blog posts.
Prompt:

Suggest 5 ways to refresh and optimize our existing blog post ‘social media trends 2022’ for improved SEO and relevance.

AI won’t do SEO for you—but it can absolutely do the boring parts faster. These 16 prompts are just a starting point. As your agency grows, your prompt library should grow too. Start with the ones that save the most time, test them in your workflow, and tweak as you go. The agencies that learn to delegate smarter—not just harder—will win in this new AI-first search era.